SEO & Paid Search Consulting

Online Marketing Consultation

I work with a vast range of UK & International businesses all sharing one simple goal… to increase business revenues through online mechanisms.

One simple goal, with a spectrum of differing paths to success.

With this in mind, my online marketing consultation is tailored to the specific needs of my client’s business. I’m in a fortunate situation to be able to select the clients I wish to work alongside. My clients are eager to develop a successful strategy to adopt the internet as a core source for revenue and lead generation.

With over 14 years of online marketing experience gained through;

  1. Starting my own multi-million pound turnover online retail business from scratch
  2. leading online marketing as European Marketing Director for one of the world’s largest multi-billion dollar turnover online businesses
  3. running a London based online marketing agency for 2 years
  4. Working as a consultant with startups, fast growth and established brands over the past 6 years
  5. Developing cost-effective online routes to market for dozens of UK businesses
  6. A genuine passion and commitment to Online Marketing as my full-time career since 1996

I understand how to quickly and effectively deliver an online marketing strategy that fits my clients goals, budgets and financial plans.

Startup Businesses

Read how I work alongside STARTUP BUSINESSES to explore new markets, research effective marketing channels and deliver results

The key aspect to my Online Marketing Consultancy is flexibility. There are no rigid rules in place which a business is required to follow in order to gain success online. As a freelance consultant, I do not carry the demanding overheads of larger agencies within my industry. All research and management is delivered by myself – no work is outsourced. This effectively provides you with the knowledge and skillset of a 14+ year qualified Online Marketing Expert at a fraction of the cost of employing an internal member of staff with a 1/10th of the experience, or an agency where work may be farmed out to junior members of staff.

Small and Medium Sized UK Business

Read how I work with owner led UK SMALL BUSINESSES to build and manage highly effective routes to market online through SEO (search engine optimisation) and PPC (Pay Per Click / Paid Search Advertising)

A large proportion of my time is spent working with Retail clients to devise ROI-focused plans to deliver or expand online revenue streams. This usually involves a combination of Search and Social Media marketing. Again – the key element of my offering is flexibility. If you have ‘dipped your toe’ into Adwords advertising with little or no impact on your online revenues, we can work together to look at building the most cost-effective route to establish your business online. I have worked with Retail startups through to multi-national corporations looking to expand their online offering.

Online Retailers

Read how I can work with your ONLINE RETAIL BUSINESS to develop a Search Marketing Strategy built to deliver ROI-focused revenue streams

Whether you’re looking a single strand of online marketing or require a complete overhaul, my experience offers your business complete confidence that we can work together to deliver outstanding results through;

Business – Business (B2B)

I’ve spent considerable time over the past few years working directly with a range of B2B niche businesses. The B2B offering differs tremendously from more traditional retail mechanisms. You require careful cultivation of prospects where business is often closed offline. There’s no “direct” approach to targetting potential new clients, especially within niche B2B industries. You will require a range of inbound marketing techniques which build your business’ authority within your particular market. Where one order can lead to 6-figure revenue for your business a careful and considered approach to active online lead generation which fits alongside your traditional sales/marketing techniques is required.

I work with B2B clients to help develop online lead generation methods as well as devising email marketing campaigns that treat your prospects with the respect they deserve – quality & highly-tailored messaging.

Read how I can work with B2B Service and Manufacturers to develop innovative marketing opportunities developed through industry and competitor research and analysis